Tuesday, 28 March, 2023 - 09:30 to 11:30
Social Media Strategy
Organiser
Social Media is often regarded as “easy” however the lack of strategy means that lots of businesses soon become dismissive of the power of Social Media.
This webinar addresses the key points identified in the recent CIM Report on the use of social media:
• The importance of Strategy
• The importance of Audience Insight
• Understanding Key Metrics
This session will cover
• how to create your strategy;
• social media objectives (aligned to business objective);
• understanding your target audience;
• identifying the right platforms for your audiences;
• creation of an overarching message;
• planning content;
• how to measure success.
What will you take away from the session
An understanding that social media is bigger than the Big 5 (Facebook, Youtube, Twitter, Instagram, Linked In) and that you need to use the right platform for your customers.
You'll leave the webinar with clear objectives, a customer definition framework; a trusted content worksheet; and a sample social media planner.
If you are interested in attending this event please email support@cwgrowthhub.co.uk
For more information about this event please click here
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