Wednesday, 29 June, 2022 - 13:00 to 16:00
Practical Insights Masterclasses - The Power of Data for Business Growth
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About this event
Data is at the core of every enterprise and the way its interpreted and utilised could determine the success of your business. This dynamic masterclass will support you to see how data analytics can lead to impactful marketing, new products, improve efficiency and drive business growth.
The Practical Insights series is designed to equip business leaders with proven strategies to overcome business growth challenges. Each masterclass will be delivered by experienced entrepreneurs or industry experts who know what it takes to build a successful business. These masterclasses are ideal for growing businesses and provide the opportunity to connect with other entrepreneurs within the Aston Centre for Growth and Aston Business School networks.
All masterclasses are FREE to attend however spaces are limited. Book all sessions or choose the ones that suit your business needs.
For more information contact the Aston Centre for Growth team via centreforgrowth@aston.ac.uk or calling 0121 204 3225
The session is led by Andrew Farrell
Andrew is an expert in the measurement of service quality, customer satisfaction, and a range of other marketing metrics. Andrew's teaching is focused in the area of Market Research, with the overall aim of dissuading people of the view that statistics are difficult to understand and implement. He is also a strong supporter of enhancing business's ability to use market research to support their operations.
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