Tuesday, 13 April, 2021 - 14:00 to 15:00
Influencer Marketing - Focus Digital (Webinar)
Organiser
Increase potential customers through improvements in your influencer marketing strategies
About this Event
COVID-19 BUSINESS SUPPORT from Coventry University Enterprises Ltd Business Solutions, brought to you by the FOCUS DIGITAL project.
If you are a trading SME based within the following areas: Black Country, Coventry & Warwickshire or Greater Birmingham and Solihull (More Developed area), and would like to know how to create better content for your website, blog or social media, and how it can enhance your business, Coventry University Enterprises Ltd Business Solutions are now running a FREE WEBINAR, with the option of an extra 12 hours of one to one support for your business.
The webinar is 40 minutes and includes an introduction to the FOCUS DIGITAL project, which describes the areas of support it provides to eligible SMEs, including 12 HOURS OF FREE GRAPHIC DESIGN SUPPORT and access to MATCH FUNDED GRANTS!
Influencer marketing is a type of social media marketing that uses endorsements and product mentions from influencers–individuals who have a dedicated social following and are viewed as experts within their niche and who have a strong influence on a brand’s industry or target audience. Influencer marketing works because of the high amount of trust that social influencers have built up with their following, they usually have a large and engaged audience so recommendations from them serve as a form of social proof to your brand’s potential customers.
In this webinar we will cover:
• What is influencer Marketing
• Types of influencers
• Selecting the right influencer for you
• Contacting an influencer
DATA PROTECTION: We will keep all information you provide confidential and treat it in accordance with the requirements of the Data Protection Act 1988 and General Data Protection Regulation 2016.
This project is part funded by European Regional Development Fund
Eligibility Criteria:
Is your Company based within the eligible LEP areas (Black Country, Coventry &Warwickshire, Greater Birmingham & Solihull (More Developed area))?
Are you are an SME with less than 250 employees?
Does your company have either an annual turnover not exceeding €50m (£35m) OR an annual balance sheet total not exceeding €43m (£30M)?
Is your company owned or part owned by one or more companies?
If yes, does the owning company and group fall within the definition of an SME?
(if no – the company is not eligible)
Has your company received public funding of more than €200,000 under De minimis regulation in the last 3 years (If yes - company not eligible)?
Is your Company in financial distress?
If you would like to know more about the Focus Digital Project please email focusdigital@cueltd.
Request your place
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